In the left sidebar, navigate to Marketing and select Create Marketing Tool.

Enter the Name of your marketing campaign.

In the Domain dropdown, select Marriott Bonvoy Tours and Activities.

Choose the Page Type you would like to market:

• Property Page – links to your main page on Marriott Bonvoy Tours and Activities.

• Experience – links to a specific experience (e.g., Early Check-In).

• Product Category – links to a category, if you have one set up.

(Optional but recommended for analytics) — Use the UTM Builder to track campaign performance:

• Campaign ID – unique identifier for the campaign.

• Campaign Source – the referrer (e.g., Google, newsletter, hotel website).

• Campaign Medium – the marketing medium (e.g., email, QR code).

Once all fields are completed, click Create.